Fernando Alonso and Kimoa present: The FA AMF1 Collection
#Astonmartinf1 #AstonMartinF1xKimoa #TodoAlVerde
The collection, jointly designed by Kimoa and AMF1, will be on sale at Kimoa.com and other motorsport channels
Madrid, February 28, 2023. Kimoa joins forces with the Aston Martin Aramco Cognizant Formula One Team with driver Fernando Alonso to launch the “FA AMF1 Collection”.
Kimoa’s relationship with the premier motor category is linked to its co-founder, Fernando Alonso, since the launch of the brand in 2017. With the driver joining the British team, this relationship is destined to continue. In this regard Kimoa launches its most special collection to date, with new product categories that complement the already iconic caps.
Here is the announcement of a long-awaited partnership “I am tremendously proud of what we have achieved with Kimoa over the years. The strong commitment to using recycled materials with which we have managed to combine quality, design, and responsibility with the environment, have been the result of strong investments in R&D. When presenting the project to the Aston Martin F1 team and passing its demanding quality and design standards, we knew that the effort of these years was worth it”, states Fernando Alonso.
The Fernando Alonso capsule collection of the Aston Martin F1 Team is made up of two t-shirts, one sweatshirt, one hoodie, two polo shirts, a windbreaker, and three caps. In addition, Kimoa is launching the hoodie and one of the t-shirts in kids size. The entire collection is a tribute to the flagship colours of Aston Martin with green as the main color, accented fluorine lime, and black, which merges the distinctive elements of the Asturian driver: the number 14 and his iconic logo with a lightning bolt. Reinventing the classic patterns that maintain the traditional essence of the team adapted to the new times.
This collection is the first work under the creative direction of María Núñez, who has taken special care in the details of the garments, incorporating technical finishes such as heat-sealing and silicone prints and maintaining the Kimoa philosophy with the use of recycled cotton, organic cotton, pre-consumer cotton, and recycled polyester.
The pre-order of the collection is available today at www.kimoa.com/AstonMartin . Shortly it will be available at the new SimplyEV Superstore in Wynwood, Kimoa’s preferred point of sale, the AMF1 e-comm store and other global retailers. The collection.
About Kimoa
It is a lifestyle and activewear brand, which is inspired by nature and a sustainable vision mode to create clothing and accessories that combine design with sustainability. It was born in 2017 with Fernando Alonso as co-founder of the project, and it was acquired by the American business group, Revolution Brands International, in 2021. The influence of motorsport, in terms of cutting-edge technology, is reflected both in the finish of the garments and accessories with the use of avant-garde fabrics and materials obtained from recycled materials. Free spirit, traveling, exploring, discovering, feeling the speed and above all, feeling like yourself are the engines that drive the Kimoa philosophy. www.kimoa.com/AstonMartin
About AMF1
The legendary Aston Martin marque first raced in Formula One in 1959 and returned to the sport in 2021 under the leadership of Canadian entrepreneur Lawrence Stroll. With a team of passionate people at its heart, and a talented squad of drivers – including double World Champion Fernando Alonso and Canada’s Lance Stroll – this is a team with both a rich heritage and a fresh perspective. Alongside collaborative and strategic partners, the Silverstone-based team is bringing new energy to the sport with a determination to shake up the order and compete at the sharp end. www.astonmartinf1.com
About Revolution Brands
Revolution Brands is a leading global designer, manufacturer, retailer and distributor of recreational electric vehicles, performance sports and lifestyle products and accessories. Headquartered in Miami, Florida, the organization operates as the parent company for a diverse portfolio of well-recognized brands across its core segments that include Kimoa, SimplyEV, Kimoa, MiniMotors USA providing consumers with a wide range of high-quality and future-forward products through customer service-focused e-commerce and an expanding network of retail locations.
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